How You Can Optimize Photos For Maximum Engagement In Your Google Business Profile (Google Maps).

Here's how to optimize your photos appropriately:

1.) Upload new photos every week so that Google knows you're still caring about your GBP. Also, new photos lead to new engagement which should be a priority for all of your marketing activities. Google loves engagement. Photos that are taken from your cell phone will automatically be tagged with the location. This tells (Proves) to Google where you work. Before and after photos are the most effective. Be sure to say when it was and what it was. Window Cleaning Newport Beach, Ca. is all that's required. 

2.) Delete your worst photos. It's kinda like a dating profile. Your business is just as awesome as your worst photo. So make sure you delete irrelevant and low-quality photos.

3.) Give your photos a name before you upload them and select a proper category (interior, exterior, staff, etc.)

4.) Analyze engagement metrics. Which picture got the most views and clicks? Post more of what already works and don't forget to keep testing.

5.) Friendly faces tend to have the highest impact on conversion rates. If you're uploading photos of your staff members, make sure they look friendly. An unfriendly face could lead to a decrease in new incoming leads.